UK Database

Prefabricated houses are booming, due to several reasons, beyond the advantages that this product offers. Many people want to leave traditional houses behind, opt for innovation, and above all, for new post-COVID trends.

The pandemic has changed many aspects of our lives, but it has also made us ...

Gamification in companies is a technique used by large corporations in a non-playful environment that brings with it numerous advantages. It can be applied internally (gamification focused on employees) and externally (gamification focused on customers).


This technique is not new, and you have ...

More and more people are deciding to set up online stores every day . Competition in any sector is increasing and, therefore, having a good business idea is not enough.


For a good business idea to help you get sales, you need to know how to set up an e-commerce, how to promote it, how to manage it ...

You have probably heard about emotional marketing on many occasions . This type of marketing is a discipline that focuses its strategies on connecting with the audience on an emotional level.


Explained in another way, we can say that it is one of the parts of marketing that strives to create an ...

Nowadays, social media is a widely used channel to implement marketing strategies . However, the data regarding lead generation on platforms such as Facebook, Instagram, etc., is not always as expected.


This is not the case with B2B marketing on LinkedIn! This social network accounts for more than ...

As you may already know, LinkedIn is the largest professional social media platform , with over 630 million professionals actively interacting with each other.


So, we are talking about an ideal environment to be able to take advantage of this huge audience. LinkedIn used to be extremely limited ...

Talking about Amazon is talking about an innovative and successful business model . We refer to the data: Amazon made record profits in 2018, earning more than ten billion dollars in net income, seven billion more than the previous year.

Another interesting fact is that the company had barely ...

If you were asked to drive a car on a highway blindfolded today, would you do it? Probably not. The same thing happens to your company when it does not carry out a good analysis for making strategic decisions , especially when it comes to customer service and experience.

In an era where customer ...

satisfied customer
Satisfied customer experiences are the best business strategy. In fact, Zendesk’s 2023 CX Trends Report revealed that 70% of people are willing to spend more on companies that offer them a good customer experience .

Customer-centric culture has gained ground and organizations are ...

Ten trends every CX leader needs to know in the era of intelligent CX, a seismic shift that will be driven by AI, automation and data analytics.
CX Trends 2024
We are facing a seismic shift in the world of customer experience with rapid advances in artificial intelligence, data analytics, and other ...