UK Database

The change from Universal Analytics to Google Analytics 4 is being difficult for many to assimilate. As marketers, we are used to constant changes in the platforms we manage every day and this is one of the reasons why many of us are passionate about this profession. And to help you better ...

We have already seen in previous articles how to make reports of potential duplicates and other configurations that will help us minimize them. Now it is time to prevent the creation of duplicates (probably the most important and effective); and, for that, Salesforce has a very developed tool ...

A recurring issue we encounter in some content-heavy web projects (such as blogs, e-commerce, or other documentation and resource areas) is how we display that vast amount of information. The most common way, forgetting about other alternative solutions, is pagination and infinite scrolling; and ...

Healthcare marketing focuses on promoting health-related services and products, and is a discipline that has recently gained great importance. This industry has experienced tremendous growth in recent years, driven by the increase in the global population, an aging population, technological advances ...