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That is, it allows you to see and modify the appearance depending on the screen on which it is displayed, but if you are one of those people who likes to have everything under control, you will love this addon.

What does it do? It offers you the option to design the look of your website if the ...

Build your brand and branding . In marketing, for certain products that are not very differentiated per se , brand image can be as important, if not more so, than the product itself. So, put in the necessary effort to build the image that others will receive of your company: choose a name, trademark ...

Inside Sales Strategy: Digital Transformation in Pandemic
The COVID-19 pandemic has accelerated the process of digital transformation in terms of consumer habits and e-commerce. The lockdown has brought with it a significant increase in online sales in almost all existing sectors.

The need to ...

Inbound Marketing for Tourism


Inbound Marketing for Tourism has become one of the best alternatives for the tourism sector due to the reduction in paid advertising costs, among other advantages.

But before we start, let's put things into context. You've been working for years without taking a ...

The Inbound Marketing methodology has arrived to establish, in a very clear way, that traditional advertising in which messages were usually given with the sole purpose of selling no longer works today.

The masses do not want to see advertising, and they are connected to their social networks ...

On the Clientify website you can find material on inbound marketing, which you can download for free. Among the variety of content they offer you will find guides, templates, manuals, etc.

In addition, at the Clientify academy you will have access to a series of educational videos that will be very ...

Conversational marketing
It is one of the most beneficial strategies for companies. Its purpose is to establish two-way communication between your brand and your audience using social media, replacing the informative purpose with establishing an emotional bond.

By showing closeness to your ...

What is Scrum methodology?
Scrum is an agile methodology that consists of working as a team through iterations or Sprints, the purpose of which is to manage changing projects or those with a fairly high level of uncertainty.

Each Sprint or iteration has a minimum time of one week and a maximum of ...

So, to be clear, a Community Manager is in charge of executing a digital strategy, without ever having the responsibility of planning it.

A Social Media Manager, on the other hand, is a professional in charge of planning a digital strategy, and as a hierarchical level, is above the Community ...

Brahma is a Brazilian beer characterized by its rich flavor, smooth and refreshing body. It is one of the most popular beers in the world, present in more than 30 countries.

To capture the attention of a young audience, of men and women between 18 and 34 years old, Brahma, in collaboration with the ...