Is it in your target industry/vertical?

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Inbound SDRs can handle an average of 15 leads per day

We assume that on average, each SDR has 15 leads per day so that they can thoroughly qualify each lead on the following aspects:

Company size – is this company the right size for you?
Geography – Is the company located in a region that can serve your business?
Decision Maker – Is the person making the japan mobile database request authoritative or influential within the relevant department and level of seniority?
If a lead meets all 3 elements listed above, the SDR's job is to reach out to the contact and learn more about their problems and goals, and then set up a demo meeting with the AE .

If the lead level is too low, the SDR's job is to dig deeper into the company to find budget and decision makers to engage with.

Our internal data tells us that an inbound lead that meets all 3 of the above criteria only happens 27% of the time, so most of the time the inbound SDR role is focused on proactive outbound activities. (For more on this, check out our eBook, Onboarding an SDR: 10 Critical Steps ).

It's worth noting that in some companies, smaller deals will be handled by external partners or internal sales teams that can oversee the full sales cycle.