What if I want to apply these findings to my niche?

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In this study, we focused on the e-commerce industry, however, we are still collecting data from 24 other business sectors.

If you would like to receive information from other industries, please let us know in the comments so we can publish your industry's results next time!

In the meantime, we invite you to try SEMrush's Display Advertising tool .

It will help you get an edge over your competitors' best practices and get insights into how to segment your audience.

It's time to explore the full infographic!


Display advertising - infographic
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Elizaveta Shutova
Elizaveta is the Head of Marketing at Semrush Traffic Jet. She has over five years' experie email database france nce in IT helping international companies generate more traffic, leads, and sales from various channels. She is passionate about SEO, PPC, Social Media, and Neuromarketing. When not optimizing everything around her, she loves to play tennis, practice yoga, and snowboarding.