The word corresponding to precise traffic is non-precise traffic, or general traffic.
For example, if you sell sewage treatment equipment, you need potential customers people who may buy your products in the future to actively find you online. Regardless of whether you build your own website or use a third-party website, whether you do website operation optimization or paid advertising, these customers are basically accurate.
But for example, if your website introduces sewage usa mobile database treatment equipment, someone posts your website to a 500-member mother WeChat group or a 2,000-member clothing exchange group, telling everyone to click on this website. These people who enter your website traffic for your website are not accurate, but general traffic. Professionally speaking, this is called brushing traffic. It's just a kind of, do you understand?
What is the strategy for acquiring accurate traffic?
The idea of obtaining accurate traffic can be simply understood as what are the methods to obtain accurate traffic?
Bai Yang gives 4 reference suggestions here, and finally talks about my strategy.
Suggestion 1: Clarify who the potential customers of your product or service are, which platforms they are mainly on, and determine the main promotion platform.
It is necessary to clarify whether the potential customers of your products or services are enterprises or individuals, and whether they are mainly on Baidu, Douyin, WeChat or Xiaohongshu.