Blendee Platform
ecommerce automation strategy with blendee
Better profiling your audience in order to offer truly personalized browsing and purchasing experiences: increasingly, the success of an e-commerce project depends on the ability to create winning retention and loyalty strategies , where, as you can imagine, personalization is "queen".
But when faced with a “new” e-commerce project, what are the recommended first activities and workflows?
The list is certainly long, but in this in-depth study, we have chosen to focus on 3+1 winning austria mobile database activities and present to you the Blendee APPs that will allow you to carry them out.
On-exit popup with form and recommendation: stimulate purchase from the first visit
Especially during the launch phase of a new e-commerce project, lead generation is essential to increase the customer base.
Among the most effective activities, it is recommended to immediately activate an exit pop-up that invites the user, if he is not yet registered for the newsletter or subscribed to the store, to register in order to discover new products or stay informed about promotions.
Newsletter subscription , but not only: it is also recommended to engage the user by means of a reserved promotion inviting him to make his first purchase.
In this regard, in order to make the lead generation strategy more effective, it is interesting to include in the pop-up recommended products by selecting them from the catalog using the trend recommendation algorithm that allows to select the most popular items based on clicks and views in the store!