If, despite the excellent software, there are still a number of things to consider, the question arises whether you should seek help. Agencies specialize in setting up Shopware shops or online shops of any kind. Some also take on the creation of content that is beneficial to the shop (e.g. blog or magazine articles).
The advantages of an external provider are 99 acres database obvious: you don't have to familiarize yourself with the topic, someone takes care of problems in an emergency and you save time and effort. This means that setting up the shop is not a mammoth task that ties up a lot of resources in the company, but something that is put into the hands of people who already know what they're doing.
The bigger the shop , the more things there are to consider. Blind spots, for example - if you work on a project for a long time and rely on your own experience, you may misjudge what customers want. Another example: search engine optimization is a way to not only attract existing customers, but also reach new people every day. But the technical requirements must be right and keywords must be included.
Basically, it makes sense to get help. However, some entrepreneurs decide against it (or opt for a different strategy) because they very consciously want to set up someone in their own company who is responsible for shop matters. This shortens communication channels and allows for a high level of flexibility.
Agency vs. self-installation
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