The first step to start your promotion strategy is to create your business page. It can be said that, on a professional level, it is as important as having a website.
Your page is like your company's business card: it poland cell phone number list must contain all the useful information and that we let users know who you are and what you can do for them.
Creating a page is free, all you need is your company name and an email address. The process is simple: click the “Work” icon on the LinkedIn Home page, then click “Create Company Page” and choose the option that suits you from the list.
Then you will be asked to fill out some fields where you have to give the details of your company. This step is important, so do not underestimate it. Your page represents a point of contact on LinkedIn between you and other users, so make sure you use the right words to best present your company.
A great decision is to have your company logo as your profile picture , so that your page is immediately recognized and more easily remembered. Also, choose your cover image carefully: our advice is to prefer a graphic or a personalized image that represents your company. Forget the classic stock images that anyone could have.
You also need to pay attention to writing the “Description” paragraph of the page. Select keywords related to your sector and what you specifically deal with, they are useful to make users understand how you can help them but also to obtain specific positioning on the platform.
Once the page is ready you have to start filling it with your posts, but this step also needs to be taken care of strategically.
How to Create a LinkedIn Company Page
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