More affordable

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An industry-tailored interface
Features and tools that benefit SMBs
Affordability for growing businesses
Let’s look at each benefit in more detail.

Interface tailored to SMBs
Industry-specific CRMs usually tailor their interfaces to make them easy to understand and adopt for the industry they’re targeting, and SMB-specific CRMs are no exception.

Since SMB-specific CRMs were built with small businesses in mind, you’re more likely to have an easier time interacting with the interface, especially with a smaller team.

Features that are helpful to SMBs
Speaking of tools, you can expect the minimal features present in SMB-specific CRMs to be more helpful to you than the wide range of tools that general-purpose CRMs offer.

The slimmer range of features could make setup and implementation easier than it would with a general-purpose CRM.

Small and medium-sized businesses generally don’t have a lot of money to spend on fancy software and tools. SMB-specific CRM companies understand that, so the price range of these tools is not going to be as expensive as in other industries.

While you may be sacrificing a full range of CRM capabilities, finland phone numbers an SMB-specific CRM won’t break the bank.

However, it’s not always the case that SMB-specific tools are less expensive than general-purpose ones.

Nutshell, for instance, offers an affordable yet robust CRM that helps teams organize their contacts, leads, and conversations. You can also add thousands of powerful integrations, including native add-ons, to boost conversions and revenue—without spending a fortune.

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What is a general-purpose CRM?
A general-purpose CRM caters to a broader customer base of companies in various industries and sizes. It will have a wider range of features and add-on tools that industries can customize based on their unique needs.