Bonus: Enable customer tracking in Google Analytics

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shaown
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Joined: Tue Jan 07, 2025 4:36 am

Bonus: Enable customer tracking in Google Analytics

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User purchase journey report
The report also shows abandonment rates at each stage, so malaysia phone number you can use this knowledge and try to improve your conversion rates by streamlining the buying process.

To get the most out of a Google Analytics report, you can combine it with other reports like traffic acquisition to see which channel is generating the most revenue.

E-commerce revenue by channel
Now that you have ecommerce tracking set up, you can take it a step further and enable customer tracking.

This will give you a better understanding of each customer in your store. You can provide logged-in users with a personalized shopping experience, promote products your customers love, and increase sales.

With MonsterInsights, you can easily set up customer tracking using its user journey plugin. It will show all the steps a customer takes before making a purchase, such as pages visited, searches made on your site, number of clicks, and more.

User journey in MonsterInsights
To learn more, follow our guide on how to activate customer tracking in WooCommmerce using Google Analytics.

We hope this article helped you learn how to properly set up ecommerce tracking in WordPress. You may also want to check out our complete guide to setting up ecommerce in WordPress and how to track outbound links in WordPress.

If you liked this article, please subscribe to our YouTube channel for WordPress video tutorials. You can also find us on Twitter and Facebook.


Real-time sales notifications keep visitors informed of all sales happening on your online store. This is a powerful social proof module that can increase your overall sales.
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