Let me think about the expression pack

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monira#$1244
Posts: 217
Joined: Sat Dec 28, 2024 3:43 am

Let me think about the expression pack

Post by monira#$1244 »

The overall theme color is mainly purple-red, which reflects the cultural characteristics of the host of the Games (Qatar), while integrating the unique color styles of various continents, and is graded and adjusted according to the needs of the event.

"Design of the official visual identity system for the 2022 Qatar World Cup"
Image source: "Design of the official visual identification system for the 2022 Qatar World Cup", please delete if infringed
As outsiders of the game, we may be dazzled when we first see such a VI design.

However, during the entire World Cup event, such as award settings, guide settings, function definitions, material usage, etc., these "eye-catching" and functional color plans can actually play a better distinguishing role.

2. The second half of the sure win: Enterprise VI
After talking about the VI design of the Qatar World Cup, let’s get hungary b2b leads back to our old business and talk about what corporate VI is .

VI, Visual Identity, visual identification system. It is easy to understand that corporate VI refers to the visual identification system that is exclusive to the company. According to Baidu's explanation, in summary, it generally includes:

1. Hospitality projects (reception rooms, packaging design, etc.)
2. Symbols (various signs, window displays, etc.)
3. Account tickets (orders, notices, etc.)
4. Stationery (special notes for enterprises, etc.)
5. Clothing (employee uniforms, etc.)
6. Publishing and printing (enterprise publications, commendation certificates, etc.)
7. Mass communication (various advertisements)
8. SP (product manuals, promotional materials, etc.)
9. Transportation (enterprise vehicles, etc.)
10. Certificates (business cards, etc.)

I didn't expect that a corporate VI actually contains so much content. Why should you design a VI that is unique to your own company?

In fact, the reason is very simple. A systematic corporate VI can better convey the brand's demands, and at the same time establish external cultural interpretation and cognition of the brand.

For our friends who are engaged in foreign trade, once the outside world has a positive perception of your company, it will be beneficial to the development of the company itself.
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