What makes a sales representative unique among his colleagues in the sales department and what are his distinguishing characteristics?
Sales representative Sales Manager
Actively involved in activities outside the office Carries out his professional duties, working remotely from the office. His tasks include making calls, the ability to communicate with clients via e-mail
Presents products to stores, partners and potential sales locations Demonstrates products to a potential client
After the transaction is completed, the company continues to interact with the client, monitoring the sales market, ensuring sales and delivery of products to retail outlets The main task is to carry out trade transactions
The specialist in question interacts primarily with buyers, his tasks go beyond simple sales, covering the organization of joint work in general. He spends most of his time outside the office, using transport provided by the company.
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Sales Representative Specializations
Depending on the field of activity and the types of goods or services offered, the areas of expertise of commercial agents may vary. Common areas of specialization for sales representatives:
Retail Sales: A sales representative's job description involves working with various outlets to direct products directly to customers.
Wholesale sales. The duties and functions of a sales representative include cooperation with various business structures: restaurants, hotels and other organizations that need to purchase goods for their professional activities.
Sales Representative Specializations
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Technical sales. Specialists are engaged in the distribution and sale of products or services with a technical focus: computer equipment, medical devices or industrial systems.
FMCG. The functional responsibilities of a sales representative include the sale of everyday goods: food, drinks, home care and personal hygiene products.
Pharmaceutical Sales: Specialists work with pharmacies, hospitals, and doctors to provide them with essential medical supplies and medications.
Business consulting and B2B sales . Sales agents specialize in providing professional consultations on optimizing business processes and selling goods or services to corporate clients.
Telemarketing and inside sales . Specialists use the Internet and phone calls to interest potential buyers and sell products or services.
International Sales . Employees participate in promoting the company's business on a global level, ensuring interaction with foreign partners.
Real estate sales . The agent is involved in the process of selling various objects: from residential buildings and commercial premises to land plots.
Internet Marketing and E-Commerce: Sales professionals focus on selling services and products online, using a variety of web platforms and online channels.
Only some of the areas of activity of commercial agents are given, the choice of which is determined by the business area and strategic objectives of the enterprise.