This is how the user's gaze slides, according to numerous studies

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The most noticeable place is the upper left corner of the page. 34. Thoughtful placement of blocks. We place them on the first screen in such a way that the visitor sees that there is also something interesting below. In this case, the visitor will scroll down the page.


If, for example, we place an empty strip along the edge of the first screen, the switzerland customer email list visitor will decide that there is nothing below. 35. Lack of wide horizontal stripes in the design. They can be perceived as a barrier, and the user will not scroll down the page. Read also 74 700 How to format texts for a website so that they are read Table of contents, headings, lists and other text elements - there are clear rules for everything.


We have made a detailed guide for you. Design Content UX 43 620 8 Signs of an Outdated Website What to do if your website has dropped in search results and is generating fewer applications. Design Development UX 9 697 Rate the design! – learning to distinguish good design from garbage Design is not an art, and therefore it has its own objective criteria for evaluation.