In this way, we created a feeling of care

[sumaiyakhatun27]

As if the user came to see an attentive doctor, and did not just open the application. If there are no marketers in the team, then we build hypotheses with designers and owners. For example, we decided to develop a new feature. We build a user flow - a scenario of how, in our opinion, users will use this feature.


We "saw" the layout, launch it into production and wait. Then we look at the thailand consumer email list metrics and conduct user surveys (sometimes we do without surveys - users write to support themselves). If we see that users use our feature differently than we intended, we adjust both the texts and the design. That is, we study after the product is released.


Olga Moroz UX editor of Alfa-Bank Kazakhstan and the auto parts marketplace Emex A UX writer/copywriter is a really important specialist who makes a great contribution to product development. However, the presence of such an employee in the team is a question of the scale of the team and the project itself. The second principle of usability by Jakob Nielsen is interpreted as "Similarity of the system to the real world".