Component 2. Understanding – it is not enough to simply collect data about users – it is also important to interpret it correctly, and in such a way that it is understandable not only to the researcher. Component 3. Analysis – what kind of research would it be without summarizing the results? Recommendations to the customer and advice on solving existing problems – that’s what it was all about.
UX Research Methods If you decide to organize a quantitative or qualitative UX uae consumer email list research, most likely its author will use one of the methods listed below. Because there are many such methods, and the description of each of them is a topic for separate articles. Therefore, here we will limit ourselves to the most popular ones.
Quantitative UX Research Survey A fast, accessible and easily scalable method. Allows you to collect a lot of feedback, analyze and draw conclusions about user behavior: how large-scale is the problem or trend in their behavior. Analysis of metrics and user behavior Using analytical tools, such as Google Analytics or Yandex Metrica , they collect data on how users interact with an application or website: which pages they visit, how much time they spend there, what actions they perform.
Why “most likely”?
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