51% of buyers find new generation homes through the Internet.

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Additionally, online platforms often provide access to a network of industry professionals, such as real estate agents, mortgage lenders, and home inspectors, who can offer millennial buyers guidance throughout the process. This can be especially helpful for first-time buyers, who may not be familiar with the ins and outs of the market.

While online resources are the primary meeting point for younger buyers, this doesn’t mean that offline channels are completely out of the picture. In fact, many young buyers still rely on traditional methods, such as open houses and r manufacturing directors email lists eal estate agents, to search and research homes.

Real estate agents are undoubtedly a valuable resource for prospective millennial homeowners. Their extensive knowledge of the local market can provide valuable insights to buyers. They can help buyers identify next-generation homes that fit their needs and budget, and they can negotiate on their behalf to get the best deal possible.

Word of mouth and recommendations remain one of the best ways to find new customers, even for millennials. This is because millennials value the opinions and experiences of their friends and family, and are more likely to trust a recommendation from someone they know.

Asking friends and family who have been through the process, for example, can give real estate agents critical insights into how to market their trustworthiness. In fact, many millennial buyers actively seek out recommendations and referrals when making important decisions, such as choosing a real estate agent or mortgage lender.

The channels millennial homebuyers turn to

How millennial buyers will search for homes in 2023: Younger buyers are relying heavily on online channels and social media platforms
A key trend among younger homebuyers is their prefer