Warnings
Warn your clients about the procedures they shouldn't do at home and the risks. Tell them that certain procedures shouldn't be done to avoid health problems. For example, prescribing vitamins and dietary supplements to yourself without consulting a specialist is strictly prohibited. You also shouldn't remove nail polish or lighten your hair with an untested product. Tell your audience all this.
Cosmetics for home care
Share recommendations on what cosmetics, according to your experts, are best to use at home. Most likely, you offer clients to buy products for home use in your salon. Make it popular among the audience, start telling about brands in detail, highlighting their advantages and uniqueness.
General related topics
Humor
Post funny and kind pictures line database to cheer up your audience. When advertising a salon on social networks, themes of the SPA and beauty industry are preferable. For example, you can post a cat giving a massage to its fellow, or a variation on the theme of “expectation - reality”, which is very common on the Internet, including on the topic of beauty, funny stories from life, and so on. The main rule is that pictures and memes should not hurt anyone’s feelings, look vulgar and rude.
Advertising a beauty salon on social networks
Quotes
Post quotes from famous people about beauty and healthy lifestyle.
Stars
If earlier, in order to find out something about the stars, you had to look for interviews with them, now celebrities themselves post personal information on their pages. You should definitely take advantage of this chance.
Natasha Koroleva visited a sauna, shared a photo from there on Instagram, signing that the procedure gave her a lot of positive emotions? Write about it, indicating that your SPA center offers a similar service and invites everyone to massages, peelings, wraps.
Natalia Podolskaya has radically changed her image by changing her hair color? Tell us about it on your account and mention that your salon offers a wide range of hair coloring services and many care procedures.
Music
Share beautiful relaxing tracks with your subscribers if you mention SPA or any other mood-lifting topic.
Pictures
And another, simpler version of publications - beautiful thematic photos. You can post pictures selected by colors, hairstyles or manicure options, interesting photos of massage therapists at work, and so on.
Bonus programs