New customer development
1. LAP performance-based advertising: The advertisement proactively exposes physical store discounts and promotions, experiential marketing or brand co-branding, etc... activity information, improves brand awareness and guides customers to enter the store, and improves conversion rate through physical experience.
2. LINE official account: When the target customer group enters the store, the reception staff in the store will use the name of activity marketing (obtaining membership benefits, giving gifts, first purchase gifts) to let the customers join the official account and bind their membership information to friends, which will provide the basis for future events. Then layout the marketing channels.
3. Use LAP add-friend ads to proactively expose discount information (add friends to receive coupons), and use limited-time promotions with coupons to attract more target customers to the store for experience and increase conversion rates.
4. Merchants can also list products on the LINE gift platform, and use bahamas mobile phone number list irregular market-themed packaging (happy birthday, new home, baby's first month, etc.) to cooperate with LINE official assistance in promotion and exposure to reach target customer groups. Friends who have received gifts can not only receive physical gifts at home, but also go to physical stores to redeem coupons.
Fan interaction
LINE VOOM video and audio social platform, merchants can post (merchant’s latest information, promotions, products or services) through LINE VOOM’s social platform to interact with official account friends or non-friends ( official theme article: Make good use of LINE VOOM can drive topics and keep interacting with friends without sending messages .) It can cover holiday issues in the market and package and design posts with marketing effects to create virality.
The marketing benefits will make your friends willing to help you share your posts and increase your brand exposure.