look at the McKinsey chart below. It already how to get australia whatsapp number handles an average of 10 channels. Therefore, if we want to provide a good experience, we must know them and be present in most of them.
That is to say, being or not being on the Radar will not depend on our sales team visiting. It will depend on knowing what and how that potential client is searching, which has already been previously defined between Marketing and Sales.
On the other hand, probably in that very initial phase, a potential client will not value advertising content or value proposition (yet) but will value, for example, problem solving or inspiration & leadership.
Our job will be to make sure that they come to us while we help them solve their problem. We won't sell them or advertise at the wrong time. Think about it, it's very different.