Hesitation to make changes

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Now business does not need to be done face to face. All aspects of business can be done remotely just by using a website, email, or chat . With this convenience, companies can reduce the operational costs required to run a daily office.

Challenges to be Faced
The digital era does bring many opportunities for business people with the various benefits it offers. With the right approach, the digital era is a field to develop business and gain great profits. However, this opportunity is not without challenges.

Here are some of the challenges that companies will face in the digital era.

Both people and organizations like routine and list of tongliao cell phone numbers certainty. This is why most companies stick to the same business models and processes even though they have entered the digital era.

This kind of attitude will be very risky in the digital era because it can hinder the development of the company itself and make it lose out to other businesses in the same field. It must be realized that digital transformation is very important for companies.

2. Not having a clear vision
Some companies may have started to transform to enter the digital era. But unfortunately, they failed in the digital transformation. This could happen because the company does not have a clear vision.

In such cases, transformation is usually carried out only by involving top-level employees or certain business units. In addition, the absence of a clear vision or target can also be one of the reasons for the failure of the digital transformation effort.

3. Customer data is not used effectively
The core of digital transformation is customer data that must be utilized optimally by business actors to achieve customer satisfaction. Unfortunately, data is often not used properly due to the lack of effective collection, storage and use methods.

Some companies that are not ready for this digital shift often do not understand what they can do with the data. As a result, these resources that should be useful become unused and wasted.

4. No technical skills
The digital era is not only related to technology, but technology is a big part of the transformation. Therefore, innovative technology will be very necessary for the smooth running of business, such as AI and ML , blockchain , IoT , robotic process automation, and others.