A website is a solution that works through a web browser. In other words, it can be used on a computer or a cell phone. A website is the heart of digital marketing! Every company needs a website. And, with the growth of digital marketing, it is one of the main sales tools for companies. Don't waste this channel with a poorly designed website!
We've already talked about responsive websites here on the blog and why it's important for your company to have one. A responsive website has a layout that's designed to adapt to the format of a computer, tablet or smartphone . When a visitor views the website on a computer, the format expands and takes up the entire screen. On a cell phone, the information changes position, preserving its size.
Just because a website runs on a cell phone doesn't mean it's bulgaria whatsapp data responsive! Every website works on a smartphone. Cell phones have a browser just like a computer's. However, when it's not responsive, visitors are forced to keep zooming in and out to navigate and view information. In addition, the loading time is slow and many images are compromised. In other words, potential customers have a bad experience and, according to research, they tend to abandon the site within 5 to 10 seconds.
Mobile site (web app)
A mobile website , also called a web app , has a different format than a conventional website. Although it uses the same technology as a responsive website, it is usually used to facilitate navigation, presenting information in a list format , without having so many tabs and images. Therefore, it is not a copy of the regular website that we open on our computer. Rather, it is a website made especially for mobile devices, with greater navigability in mind.
Large e-commerce companies usually have a conventional website (usually “non-responsive”) and a mobile website, to ensure the best possible navigation. Thus, when the server of these stores recognizes that the device being accessed is a smartphone, it directs the user to the mobile version. This technique allows usability for mobile devices to be improved even further.