SEO Reports
It can take a year (or more) to rank in the Top 1, even for a team of professionals. This may be why daily SEO reports are not a common practice . From what we see in SEMrush’s My Reports tool, users prefer to submit reports on a weekly or monthly basis (69% and 35% respectively); only 8% of users use daily SEO reports.
Global SEO Report
This report will help you (or your client) answer the why you need this database following questions:
How is my website traffic changing?
How much does organic traffic change compared to other traffic sources?
What countries are my visitors from?
What is the percentage of branded traffic compared to non-branded?
What keywords bring visitors to my website?
What SERP features are activated by these keywords?
Have my organic rankings improved or decreased?
Has the number of backlinks to my website increased or decreased?
Are there technical issues on my website that are threatening my SEO results?
How to get this data: Google Analytics for all traffic, Google Search Console for organic visibility metrics, backlinks, and technical issue information, SEMrush for SERP features (and all other metrics, if you’re analyzing a website without access to its GA and GSC).
An example of an SEO report:
SEO report template with organic traffic summary
Traffic Overview Report:
SEO Traffic Sources Report (Example)
SEO Keyword Report
seo backlink report template
Technical SEO Performance Report:
an example of a seo report on the general performance of a site (site audit)
Get Global SEO Report Template (Google Drive)
Create a global SEO report in My Reports
Backlink Report
While difficult to build and easy to destroy, a backlink profile is vital to SEO.
Identifying unnatural links and reacting quickly can save you from an automatic or manual penalty. That's why regularly inspecting your backlink profile will save you hours of work and calls with clients.
A backlink report will allow you to discover:
The number of links and domains that link to your website and how this number has changed over a given period of time.
Whether you have gained or lost backlinks (pay attention if there is anything unusual).
The overall toxicity score (and whether urgent action is needed).