Product Markup in the Top 50

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Pages that rank in the top 10 may not have external links, while pages in the top 30 or top 40 may have them. The situation with product pages is not as clear-cut as in the case of category pages, articles or blogs. Search engines consider a product page as a separate type of content. Presumably, if your product page has 2-3 unique links, this may not be enough to recognize it as quality.

Better content and higher domain authority on other product pages can overtake yours, even if they do not have external links. This is extremely important for product pages. Therefore, focus on domain authority and quality content when working with product pages, and not only on building links for individual product pages .




Another question that has been bothering me personally and that I often hear from clients is: belarus rcs data “How important is the Product markup?” We know that Google strongly recommends always using it on all product cards. But what does it actually do?

Does it have any impact? If we turn to statistics, we can see that over 75% of product cards that fall into the top 10 have the Product markup. This figure is already significantly different from the next level, the top 20, where less than 50% of product cards have this markup. Google, in its recommendations for optimizing online stores, emphasizes that it tries to index product card pages as a separate type of content.