Let's try to make a content plan for a home appliance store. Our main goal is to increase profits. We will achieve this goal by:
attracting new subscribers;
increasing coverage;
maintaining the interest of existing customers;
search for new buyers.
To determine the most accurate honduras email list strategy, you should first analyze the activity of the audience. On weekdays, users' attention is focused on solving important problems, so it is better to publish advertising and informational content on these days. But on weekends, clients are most often relaxed and not in the mood to perceive important information. It turns out that on Saturdays and Sundays, in order to maintain contact with the audience, it is best to publish posts and stories of an entertaining nature.
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Business account statistics will help you determine the optimal time for publication.
As a result, your weekly content plan should look something like this:
Monday, 9.00. Review of new products: a line of robotic vacuum cleaners from a domestic manufacturer. Photo of the product. Hashtags: #robotvacuum cleaner #cordlessvacuum cleaner #bestprice;
Tuesday, 16.00. 20% discount on your first purchase of equipment in the store's mobile app. Hashtags: #sale #bestprice #online shopping;
Wednesday, 19.30. Useful content. How to extend the life of your washing machine: cleaning, care products, frequency. Hashtags: #washingmachine #washingmachinecare #lifehack;
Thursday, 13.00. Company innovations: acceptance of old equipment for recycling in all offline stores. Issuance of discount coupons in exchange. Hashtags: #сдаюстаьютехнологу;
Friday, 20.00. Post about the history of coffee machines. Photos of the first examples. #coffeemachine #interestingfact #historyofcoffee;
Saturday, 10.00. Invitation to the opening of a new store. Information about the location, opening hours, and product range. Hashtags: #storeopening #newstore #homeappliances;
Sunday, 19.00. Photos from the branch opening. Mini-interview with the first customers. Hashtags: #newshop #buyprofitably #home appliancesstore.