From March 2021, websites will only be crawled by the mobile Googlebot. This looks at pages through the eyes of a smartphone user. Pure desktop pages will probably have a harder time achieving good rankings from then on ( we reported ).
Some website operators are taking a two-pronged approach and offering their pages in a separate version for mobile devices and one for desktop computers. This often means twice the effort when it comes to updating content.
Now the question arose on Twitter whether it was OK from an rcs data india SEO perspective if the mobile version of a website was more extensive than its desktop version. SEO Südwest reported on this . John Müller from Google replied that this was OK from an SEO point of view. However, it is still a bad strategy because it can confuse users.
In fact, "mobile-first" does not mean that website operators should only focus on smartphone users from now on. The desktop is and remains important too. In this context, "mobile-first" means that Google will place greater emphasis on the mobile compatibility of pages in the future. Anyone who has ever visited a desktop site from their smartphone will know that it is possible, but still uncomfortable.
The best way is still a responsive design, where the pages automatically adjust to the width of the screen or the browser window. Existing pages can often be converted to this later with moderate effort. We have summarized what you should pay attention to when switching to "mobile-firs