Content value and diversity of its formats
Posted: Thu Jan 30, 2025 11:00 am
Content continues to be the "king" of promotion - one of its most important components. Google does not hide the fact that it uses assessors to train its algorithms - people who view a website page and determine its relevance. The page whose content the assessors evaluate as more interesting and useful for the visitor will be higher in the search results.
Content Value
Content is an important component of promotion.
Google EAT algorithm also influences page ranking. Expert content with links to original research and evidence of what was written is valued more. In addition, search engines consider citations and reviews on cambodia consumer email list third-party sites as a criterion for the quality of the material.
Just a few years ago, text articles were the main content format for websites.
Now the situation has changed radically:
Infographics give the reader more information than a few paragraphs of text, and images from social media go viral and appear everywhere;
Podcasts have created a mini-revolution, with the average person listening to them for 6.5 hours a week;
YouTube is predicted to account for more than 88% of consumer traffic in 2022.
Based on this, it is worth planning the reuse of content. The podcast is published on the website, where it can be transcribed and formatted as an article. If you record it as a video, the material will be sent to social networks, a Telegram channel, and YouTube. And the cut-up individual fragments will be useful for quoting on your own resource or in guest publications on third-party sites.
Content Value
Content is an important component of promotion.
Google EAT algorithm also influences page ranking. Expert content with links to original research and evidence of what was written is valued more. In addition, search engines consider citations and reviews on cambodia consumer email list third-party sites as a criterion for the quality of the material.
Just a few years ago, text articles were the main content format for websites.
Now the situation has changed radically:
Infographics give the reader more information than a few paragraphs of text, and images from social media go viral and appear everywhere;
Podcasts have created a mini-revolution, with the average person listening to them for 6.5 hours a week;
YouTube is predicted to account for more than 88% of consumer traffic in 2022.
Based on this, it is worth planning the reuse of content. The podcast is published on the website, where it can be transcribed and formatted as an article. If you record it as a video, the material will be sent to social networks, a Telegram channel, and YouTube. And the cut-up individual fragments will be useful for quoting on your own resource or in guest publications on third-party sites.