Page 1 of 1

Email Marketing: Starting with the basic principles and fundamentals

Posted: Mon Dec 23, 2024 5:59 am
by RafiRiFat336205
Email marketing refers to the use of email to promote your business by sending mass emails and newsletters to people on mass mailing lists about goods or services offered by your business.

Marketing, advertising and newsletters are important aspects of promoting a business and by using the computer and emails, you can reach recipients internationally. Email marketing is done by sending mass promotional emails directly to customers and potential customers in an effort to persuade them to buy goods or services on a first-time or recurring basis.

An email or newsletter is designed to help you promote customer loyalty and improve experiences and benefits by using items such as coupons or other promotions. Email marketing is also done in the form of less intrusive promotion by simply placing your marketing message at the top and bottom of third-party mass emails. Types of Email Marketing

Direct Email - These are mass emails that have a promotional afghanistan phone number message in them and encourage the customer or potential customer to visit your business site and purchase your product. They may include special offers, coupons, or any other promotional items that can be used toward the purchase. You should send the mass email to the customer email address list obtained legally from your site or to the permission-based email address list of another company you have partnered with. These mass emails and newsletters direct your message to the customer.

Retention Email - These mass emails are sent to lists of existing customers' email addresses in an attempt to retain them as customers. They can take the form of newsletters, advertisements, and other promotional methods. The email should provide customers with information and added value, rather than a simple sales message. It should entertain the reader.

Email Advertising for Other People - a partnership method, which allows you to pay others or work together with another company. The goal is to place and send advertisements in emails of this company, and thus reach subscribers on its mailing list. Some places allow you to do this for free, such as email newsletters.

Types of Shipments

Text The text format is the most widely used, most compatible and fastest for both creating and sending messages. It is very simple as it is only made up of plain text without styles.
Text/HTML The Text/HTML format is a combination of standard HTML code and alternative text. The text part follows the specifications explained above. Website You can send a copy of a “simple” web page or landing page, using its address. This sending is very attractive thanks to its visual load.