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Consider using less text

Posted: Mon Dec 23, 2024 6:15 am
by Raihan8
Not all of our content needs to be 2,000 or 3,000 words long. This number of words is adjustable for guides, procedures or texts that require more explanation and allow for in-depth exploration of the content, but it varies for the rest of the notes.

There are articles that manage to convey an idea in a dynamic and precise way with fewer words. For news, you may be able to do this using only 400 to 600 words, while for blogs, you can reach 1,500.

In this way, you provide information to the user and encourage them to continue enjoying the rest of the content, achieving a longer dwell time and gaining their trust so that they share it or visit you again next time.

For example, Prevenir Amazonía disseminates information that guides and educates about the prevention of environmental crimes, such as illegal mining, illegal logging and trafficking of species, and does so in a clear and direct manner, without being extensive in many of its blog articles (between 200 and 450 words).

Interactive alternatives
What else can we do to keep users on our content website? A final turkey phone number recommendation is to provide them with interactive tools or alternatives to distract them or to support them in consolidating an idea.

A great idea is to add games like trivia, crosswords or sudokus that are related to your content and in this way keep your users entertained. What you usually found in newspapers is now available digitally and its technical implementation is becoming easier every day. Likewise, including calculators within an insurance or banking website is very useful to know the profits, expenses or payments that you will have to make.

In the case of L'Oreal's Makeup and Bank of America's Better Money Habit, they add tests or quizzes that encourage users to take them because it is a quick, fun game that is just a click away. They are also very useful: in the case of L'Oreal, it helps users find the right product, while Bank of America allows them to evaluate their level of financial knowledge.


A good local example is the content hub “Quererte sano” which offers various types of health calculators that are very useful for measuring body mass index (BMI), the amount of calories needed according to your age, weight, height and gender, a calculator to measure the size your children will reach and a last one to identify the days of greatest ovulation.


Getting a good position in Google searches will depend on the number of visits you receive and the amount of time users spend on your site. Fortunately, all of these recommendations are suitable for all content websites, so including them will help you increase the amount of time users spend on your site.
Apply these tips and keep your users informed and entertained with all of the content on your website!