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Performance Marketing in 2022: Methods, Metrics, Tools
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Performance Marketing in 2022: Methods, Metrics, Tools
Completo Editorial
Completo Editorial
October 8, 2021
Content
KPI performance marketing
Key "methods" of performance marketing
How to Identify Key Performance kuwait consumer email list Marketing Indicators

Summary + how to work offline
Performance marketing is a mechanic that works with already formed demand.

Unlike other types of marketing, performance is focused on long-term commercial indicators that can be measured. For example, ROI or ROMI.

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KPI performance marketing
Performance marketing deals with complex tasks that cannot be measured by short-term commercial metrics. Therefore, marketers evaluate the success of campaigns by the following indicators:

CRV
Customer Referral Value: When a customer recommends a product/service to others, the company gets a return on its initial investment.