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What functions does a CPA network perform?

Posted: Sun Feb 02, 2025 6:17 am
by nusaiba130
CPA networks allow you to organize cooperation between agents and sellers in a way that is beneficial and effective for each party.

The CPA network takes on all the functions:

attracting agents and advertisers;
creation of interfaces for agents to work with, allowing them to select offers that are relevant to themselves and their sites (some agents create separate landing pages to attract target visitors to the advertiser and engage in traffic arbitrage);
take into account the transitions and target actions performed by the referred visitors;
take into account clicks on ads, analyze earnings for each of the offers;
prepare advertising materials (if necessary);
receive payments from the network in a consolidated slovenia consumer email list manner;
creation of interfaces for advertisers to work with, allowing:
define target actions on the site;
assign payment for the target action to the advertiser - a fixed price or a percentage of the order value;
upload banners, top up your budget and receive requests from clients.
At the same time, the CPA network itself, with the help of agents or by providing services on its own behalf, can earn money not only by attracting new clients for you, but also by returning your current visitors to the site.



CPA Network Tools
To attract clients, systems can provide their own tools:

remarketing;
product recommendation service;
promo codes and discounts;
generation of banners and advertisements based on XML feed;
abandoned cart tracking tool for retargeting and email visitor return;
chat agents.