Wholesale and retail platform

[nusaiba130]

17. Testing + Feedback
I do not recommend transferring all clients to the platform on the day of launch. It is necessary to test it with clients with whom you have long-standing relationships and who are willing to participate in testing and report any problems in operation. After eliminating the shortcomings, you can gradually connect other clients to the system.

If you don't want to get clients who leave, be sure to set up feedback with them. This way you will understand whether the functionality is sufficient, whether there is anything that interferes or slows down the uruguay consumer email list work. It is especially important to collect surveys in the first month of the site's operation.

18.

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We recommend separating wholesale and retail, presenting them on separate domains or subdomains and creating different interfaces for them. The point is that B2B processes are very different from B2C. Agree, if you come to a retail online store to buy washing powder, even a few packages, and you are offered to create a personal account, which is intended for wholesalers and asked for your details, you will probably be surprised and, most likely, make a purchase on a more convenient site.

The same goes for wholesalers, when placing orders, they operate with other key data:

the ability to quickly select several dozen products from a large assortment;
availability in the required warehouse;
the opportunity to buy goods that are still on the way;
the cost of goods taking into account the loyalty system.
You can learn more about the differences between a wholesale platform and a retail online store from the article at the link .