Monitor your industry news and current topics
Posted: Mon Dec 23, 2024 8:09 am
Missing important news from your industry is often a consequence of forgetting to check the main sources of information on a daily basis that keep you up to date.
In an ideal world, you should start your day with this task.
There are hundreds of tools (like Feedly or Inoreader) that can help you automate this process, saving you from having to visit all the websites one by one to stay informed.
For publishing on social networks , I suggest tools with content curation features, because they allow you to add RSS feeds from your favorite sources, so you only need to scroll through the list and publish the articles you want with a single click.
Discover trending hashtags
Before you start doing hashtag research, make sure you remember what goals you want to achieve with your hashtag strategy.
Do you want to achieve brand recognition, engagement, reach or are you looking to improve your relationships with your customers?
Try to find the hashtags that best fit each of your objectives. Let's look at some examples.
Branded Hashtags
Use them to gain brand recognition.
For example: #Charityball2018
Hashtags by niche of interest
In this case, they will be relevant to your niche audience, so try to explore their interests inside and out.
For example: #dachshundlover
Social Media Marketing Checklist – Trending Hashtags
Seasonal Hashtags
Adding seasonal hashtags can significantly increase your exposure.
For example: #christmaswear
Hashtags by location
These hashtags will help you connect with local audiences.
For example: #manchesterfood
Once you know what you're trying to achieve, you'll need to do some research to decide exactl email germany y which hashtags will help you.
Monitor and comment on influencer posts
This is a suggestion related to locating opinion leaders in your industry and monitoring what they are doing in the social environment.
When you see an opportunity, be ready to jump into the conversation with your expert opinion or ask them to try out your new tool or product.
Social Media Marketing Checklist - Weekly Tasks
Things you should do every week
Stay in sync with other teams' goals and upcoming activities.
Create a publishing schedule for the week.
Identify your competitors' articles that perform best.
Track the results of your ongoing advertising campaigns.
Synchronize with other teams' goals a
In an ideal world, you should start your day with this task.
There are hundreds of tools (like Feedly or Inoreader) that can help you automate this process, saving you from having to visit all the websites one by one to stay informed.
For publishing on social networks , I suggest tools with content curation features, because they allow you to add RSS feeds from your favorite sources, so you only need to scroll through the list and publish the articles you want with a single click.
Discover trending hashtags
Before you start doing hashtag research, make sure you remember what goals you want to achieve with your hashtag strategy.
Do you want to achieve brand recognition, engagement, reach or are you looking to improve your relationships with your customers?
Try to find the hashtags that best fit each of your objectives. Let's look at some examples.
Branded Hashtags
Use them to gain brand recognition.
For example: #Charityball2018
Hashtags by niche of interest
In this case, they will be relevant to your niche audience, so try to explore their interests inside and out.
For example: #dachshundlover
Social Media Marketing Checklist – Trending Hashtags
Seasonal Hashtags
Adding seasonal hashtags can significantly increase your exposure.
For example: #christmaswear
Hashtags by location
These hashtags will help you connect with local audiences.
For example: #manchesterfood
Once you know what you're trying to achieve, you'll need to do some research to decide exactl email germany y which hashtags will help you.
Monitor and comment on influencer posts
This is a suggestion related to locating opinion leaders in your industry and monitoring what they are doing in the social environment.
When you see an opportunity, be ready to jump into the conversation with your expert opinion or ask them to try out your new tool or product.
Social Media Marketing Checklist - Weekly Tasks
Things you should do every week
Stay in sync with other teams' goals and upcoming activities.
Create a publishing schedule for the week.
Identify your competitors' articles that perform best.
Track the results of your ongoing advertising campaigns.
Synchronize with other teams' goals a