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Posted: Mon Dec 23, 2024 8:34 am
Secondly, in the sales link, the Internet direct sales model eliminates the distributors and retailers at all levels in the traditional sales channel, greatly reducing sales costs. In the traditional sales model, products need to go through multiple layers of distributors to increase prices from manufacturers to consumers, resulting in a high final selling price. Xiaomi sells products directly to consumers through Internet direct sales, reducing the profit sharing of the middle links and allowing products to enter the market at a more competitive price. Take Xiaomi TV as an example. Through Internet direct sales, its price is more affordable than traditional brand TVs with the same configuration, which lays the foundation for Xiaomi TV to quickly open up the market.
In addition, the Internet direct sales model has also israeli phone numbers improved sales efficiency. In the traditional sales model, product sales information needs to be transmitted through dealers at all levels. The slow information transmission speed and high distortion rate make it difficult for companies to understand market trends and consumer needs in a timely manner. However, Xiaomi can obtain consumers' purchasing behavior, preferences, evaluations and other data in real time through the Internet direct sales platform to quickly understand market feedback and adjust product strategies and marketing plans in a timely manner. At the same time, the Internet direct sales platform has also realized the automation and informatization of the sales process.
From order processing, payment settlement, logistics distribution to after-sales service, it can be automatically completed through the system, which greatly improves sales efficiency. For example, after consumers place an order to purchase a product on Xiaomi's official website, the system will automatically send the order information to the production department and logistics distribution department to achieve rapid production and delivery, greatly shortening the waiting time for consumers. Case Study The successful sales of Xiaomi mobile phones is a typical example of Xiaomi's Internet direct sales model. Since the release of the first generation of Xiaomi mobile phones in 2009, it has quickly caused a sensation in the market with its cost-effective product positioning and innovative Internet direct sales model.
In addition, the Internet direct sales model has also israeli phone numbers improved sales efficiency. In the traditional sales model, product sales information needs to be transmitted through dealers at all levels. The slow information transmission speed and high distortion rate make it difficult for companies to understand market trends and consumer needs in a timely manner. However, Xiaomi can obtain consumers' purchasing behavior, preferences, evaluations and other data in real time through the Internet direct sales platform to quickly understand market feedback and adjust product strategies and marketing plans in a timely manner. At the same time, the Internet direct sales platform has also realized the automation and informatization of the sales process.
From order processing, payment settlement, logistics distribution to after-sales service, it can be automatically completed through the system, which greatly improves sales efficiency. For example, after consumers place an order to purchase a product on Xiaomi's official website, the system will automatically send the order information to the production department and logistics distribution department to achieve rapid production and delivery, greatly shortening the waiting time for consumers. Case Study The successful sales of Xiaomi mobile phones is a typical example of Xiaomi's Internet direct sales model. Since the release of the first generation of Xiaomi mobile phones in 2009, it has quickly caused a sensation in the market with its cost-effective product positioning and innovative Internet direct sales model.