The fundamental reason why WeChat search can use the Peoplerank algorithm (people weight algorithm) is that it has a strong user system. In plain words, you can use WeChat search without registering WeChat. But whether it is Baidu or Google, you can still search without registering their accounts.
Many people think of WeChat search as a site search and don’t take it seriously at all. This includes the current Douyin search. Little do they know that the core of the above sentence [the future goal is to do universal search] is actually very clear. What is the core of WeChat search? It is to allow users to find better results more efficiently!
Pay attention to the words I marked in red, more efficient and better. So from the perspective of SEO traffic practitioners, if we want to obtain traffic on Souyisou, we must provide better value and achieve win-win results with the platform.
There are three main weights that influence a keyword’s SEO ranking in WeChat searches. I will explain them one by one and give practical examples.
1. Account authority weight
Account weight factors are explained one by one.
1. Account Owner and Authentication
What does account subject mean? It means whether kenya mobile database you register a public account as an individual, enterprise, or public institution, etc. The weight will be higher as time goes by.
What is authentication? It is account authentication. There are two systems, one is for corporate or media authentication, and the other is for personal authentication.
Simply put, the weight of a certified account is greater than that of a non-certified account. This is true for public accounts, mini programs, and video accounts.