The content is the 1st submenu, which is further separated into 5 other subsections.
2.1.1) Ad units:
All the ad units that we have created in our Adsense account will appear predefined, by name, ID, status and summary. The ad units can be active or inactive, depending on the performance that you see for each one of them.
Here I think it is good to talk about this topic about the most recommended ad units, as it is one of the questions I have seen most in blogs and forums on this topic. Google Adsense gives us some recommendations:
Recommended ad units:
300×250
320×100
336×280
728×90
recommended ad units
These are the ad units for which the most advertisers bid and therefore are the highest paid.
Ad units that I like:
200×90
Adaptable: If they themselves recommend this one before any other, there must be a reason.
InArticle: a newer and more interesting option
As you can imagine, each project is different from another, so we mobile database collection uae look at these recommended options, but in the end what really works is for you to do AB tests yourself and get your own conclusions about the best ad units for your project. For me, this is where the key to all this lies.
2.1.2) Page-level ads:
These are types of page-level ads that AdSense only displays on your website at times they consider ideal based on their parameters. They can be:
page level ads
Anchor/Overlay Ads: Mobile-only ads that are placed at the bottom of the page (user screen) and can be easily ignored by the user.
Bullet Ads: Full-screen mobile-only ads that appear between page loads on your website. They can also be easily hidden.
2.1.3) Ad balance:
A very interesting feature that allows us to show only the ads that generate the most revenue and thus we can improve the user experience on our website since we will reduce the number of ads on the website or blog.
2 .1.4) Monitoring criteria:
It allows us to create up to 500 custom targeting criteria and display them to advertisers as targetable ad placement.
Here you should keep in mind that if you change the name of the tracking criterion, all bids directed to it will be lost.
2.1.5) URL Tracking Criteria:
Here you can see how ads are performing in specific sections or URLs. With a limit of 500 criteria.
2.2) Search
The 2nd submenu, search, is in turn broken down into 2 other sections:
search engines
Search engines: a new and interesting option as it allows you to use custom search engines within your website or on certain pages. As well as customizing the style of the ad to fit the style of your page.
Monitoring criteria: the same as we said in the previous submenu.