Parents are likely to always buy toys for their children, which is why they are never out of fashion, particularly cloth dolls. Legos are the prime example of evergreen toys. Innovation and creativity can also run wild when it comes to toys. The kind of raw materials used to make the toys have become a key focus while manufacturing toys. Safe and fun toys are popularly sought after.
In India, the eCommerce market for toys falls under the category of the hobby and the leisure market. The Indian eCommerce toys market is expected to hit 2,093.5 million US dollars by 2024. This sub-category will account for 9.6% of the hobby and leisure eCommerce market in India. Growing at a CAGR of 21.2%, the toy eCommerce landscape is expected to reach a market volume of 4,523.6 million US dollars by 2028. These numbers promise quite a profitable future for the toy eCommerce industry in India.
And it’s not just in India. The global online market for toys and games is expected india phone number list to grow by 17.84 billion US dollars between 2024 and 2028, growing at a CAGR of 6.32%.
Here are some steps that you must follow while building your eCommerce toy store:
Picking a Niche for Toys: The world of toys is extensive. Choosing the right sub-category is critical. You must ensure that the toys you choose to sell stand out from your competitors. Although the toys are used by the kids, the parents become the target audience here. The toys that your target finds appealing include the following:
Helps in the cerebral development of the child
Uses creative methods to keep the child engaged
Eco-friendly and non-toxic
Have great significance to use and culture.
A Guide to Launching Your Online Toy Business
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