Free Checklist or Guide

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Why is this suggested? The main reason is that modern people actually have some knowledge anxiety and panic. When they first see free goodies, they will think, take it first and talk about it later. But after taking a quick look, they find that there are too many words and the content is too complicated. The original excitement and anticipation disappear directly, and they may even develop a resistance to reading. They put it in a computer folder and never open it again.

Therefore, whether these potential audiences are malaysia phone number list willing to take the first step, open the files, and feel the valuable services you can provide is also a key factor.


Another type of list magnet that is often paired with online courses is to provide your potential customers with a checklist or guide.

Usually, people need a checklist or guide because they have something they want to achieve but do n’t know where to start . As an expert in a specific field, you will definitely know the difficulties or obstacles you may encounter on this growth journey.

If you can set a clear and specific goal for potential customers, or even directly break it down into big goals and small goals, and provide a list of actions and guidelines that people can follow, it is equivalent to removing some "psychological friction (psychological resistance)" for everyone.

When potential customers actually go through this list magnet, saving some bumps and bumps in the process, and even seeing the light, they will be willing to start trusting you and regard you as a "guide."

You can even perfectly link this list magnet to the course and directly tell potential customers that this widget is just one part of your online course. If they want to learn more ideas and master more detailed processes, they can purchase the complete content to learn.