The field for adding keywords to an ad group looks like this

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Keywords

Add no more than 200 keywords to one ad group. Keyword entries are inserted into the field as a list, in a column, or entered manually. The system will offer options for new keywords in the right column that are similar in meaning to the keys entered in the left column. If you click on the arrow next to a word, it moves to the left column, i.e. it is added to the list of keys uae telegram data that will be used to display ads.

We also recommend reading the article on how to calculate the cost of a click in Yandex Direct .
If the situation with keywords is unsatisfactory, or you have not yet managed to collect keywords, the word selection function will come to the rescue - the built-in Wordstat statistics collection service. To begin with, you will need one phrase that corresponds to the advertised product:

Word selection

The same ritual of collecting keywords for advertising campaigns can be easily carried out using the Wordstat service, the Google Ads keyword planner, the KeyCollector automated system, and other keyword selection services.