Why is the issue important?
Posted: Thu Feb 13, 2025 6:19 am
March 16, 2023 marks the end of the contract between government entities and AT Internet. This implies a significant transition for public institutions to implement a new data analysis tool for their various websites.
A real challenge for government services! But also for Klee, who stands by their side to support them and facilitate this migration, which is vital for data protection in France.
What is this ?
In a few words: a Tag Management System is designed to measure site traffic. It also offers marketing features (real-time reports, targeting high-performing channels in the customer journey, or identifying the most ordered products). This type of tool is valuable for adapting web interfaces and the services offered to the needs of end users.
European leader in data analysis, the Bordeaux-based company AT Internet came under the taiwan telegram data American flag a few months ago, following its acquisition by the Piano group, the latter's ambition being to compete with US giants Google and Adobe in this sector.
"Indeed, while Google has adopted additional measures to regulate data transfers within the framework of the Google Analytics functionality, these are not sufficient to exclude the possibility of access by American intelligence services to this data. There is therefore a risk for users of the French site who use this tool and whose data is exported." - Excerpt from the CNIL article of February 10, 2022 on the use of Google Analytics and the transfer of data to the United States.
A real challenge for government services! But also for Klee, who stands by their side to support them and facilitate this migration, which is vital for data protection in France.
What is this ?
In a few words: a Tag Management System is designed to measure site traffic. It also offers marketing features (real-time reports, targeting high-performing channels in the customer journey, or identifying the most ordered products). This type of tool is valuable for adapting web interfaces and the services offered to the needs of end users.
European leader in data analysis, the Bordeaux-based company AT Internet came under the taiwan telegram data American flag a few months ago, following its acquisition by the Piano group, the latter's ambition being to compete with US giants Google and Adobe in this sector.
"Indeed, while Google has adopted additional measures to regulate data transfers within the framework of the Google Analytics functionality, these are not sufficient to exclude the possibility of access by American intelligence services to this data. There is therefore a risk for users of the French site who use this tool and whose data is exported." - Excerpt from the CNIL article of February 10, 2022 on the use of Google Analytics and the transfer of data to the United States.