Gu Ming is also well aware that achieving win-win results
Posted: Tue Feb 18, 2025 5:40 am
With franchisees is the core essence of corporate development. It has created generous profit margins for franchisees and established a close and lasting cooperative relationship. Data from the prospectus shows that in 2023, the operating profit of a single Gu Ming franchisee store reached 376,000 yuan, and the single-store operating profit margin reached 20.2%, significantly exceeding the profit margin level of less than 15% in the Chinese mass-produced tea shop market during the same period, with outstanding profitability.
On the other hand, the outstanding performance of the stores has greatly stimulated the enthusiasm and confidence of franchisees to open stores. As of September 30, 2018, among the franchisees who have been operating Gu Ming philippines phone number list stores for more than two years, each franchisee operates an average of 2.9 stores, of which 71% of franchisees own two or more franchise stores. The store network continues to expand and deepen, forming a strong market penetration.
A strong supply chain system supports the high quality of products and deeply cultivates the sinking market to seize the growth opportunities
Data from the prospectus shows that as of the end of 2023, Gu Ming will have the largest cold chain warehousing and logistics infrastructure among China's freshly brewed tea shop brands, which enables its franchisees to make full use of high-quality raw materials such as fresh fruits, tea, fresh milk, etc. with short shelf lives to produce high-quality beverages and meet consumers' demand for healthy and fresh drinks. In 2023, Gu Ming completed cold chain distribution of raw materials with a total value of more than 4 billion yuan, ranking first in the industry in terms of distribution scale, further highlighting its supply chain advantages and market competitiveness.
On the other hand, the outstanding performance of the stores has greatly stimulated the enthusiasm and confidence of franchisees to open stores. As of September 30, 2018, among the franchisees who have been operating Gu Ming philippines phone number list stores for more than two years, each franchisee operates an average of 2.9 stores, of which 71% of franchisees own two or more franchise stores. The store network continues to expand and deepen, forming a strong market penetration.
A strong supply chain system supports the high quality of products and deeply cultivates the sinking market to seize the growth opportunities
Data from the prospectus shows that as of the end of 2023, Gu Ming will have the largest cold chain warehousing and logistics infrastructure among China's freshly brewed tea shop brands, which enables its franchisees to make full use of high-quality raw materials such as fresh fruits, tea, fresh milk, etc. with short shelf lives to produce high-quality beverages and meet consumers' demand for healthy and fresh drinks. In 2023, Gu Ming completed cold chain distribution of raw materials with a total value of more than 4 billion yuan, ranking first in the industry in terms of distribution scale, further highlighting its supply chain advantages and market competitiveness.