Beginner's Guide to Launching an Affiliate Email Marketing Campaign
Posted: Thu Feb 20, 2025 4:14 am
Now that you know the benefits of email marketing, let's walk you through how to create your first campaign, from signup to sending.
Step 1: Choose an Email Marketing Service Provider (ESP)
An email service provider (ESP) is a company that helps you create and send messages to better serve your subscribers. They come in all shapes and sizes.
Using an email service helps you stay in compliance luxembourg phone number data with communication standards. Plus, most reputable ESPs offer guidance on following email best practices.
Many offer different pricing levels based on the number of subscribers you have. When deciding which provider to use, be sure to evaluate the marketing tools they offer. Some features may be more important to you, and you'll want a plan that fits your needs.
Step 2: Collect subscribers
This step can be a challenge, but it helps if you're already creating valuable content. Try designing a special offer or incentive for subscribing, and set up a landing page or signup form on your site.
Your offer should be in line with your content strategy and brand: a downloadable PDF with relevant information, or perhaps a free video or email.
Also, no matter how valuable your content is, it's best not to send unsolicited emails. Always ask permission and remember that you're a guest, not an intruder.
Once you start getting subscribers, you don't want to let that list go cold. Sending email campaigns is an effective way to cultivate relationships with subscribers.
Step 1: Choose an Email Marketing Service Provider (ESP)
An email service provider (ESP) is a company that helps you create and send messages to better serve your subscribers. They come in all shapes and sizes.
Using an email service helps you stay in compliance luxembourg phone number data with communication standards. Plus, most reputable ESPs offer guidance on following email best practices.
Many offer different pricing levels based on the number of subscribers you have. When deciding which provider to use, be sure to evaluate the marketing tools they offer. Some features may be more important to you, and you'll want a plan that fits your needs.
Step 2: Collect subscribers
This step can be a challenge, but it helps if you're already creating valuable content. Try designing a special offer or incentive for subscribing, and set up a landing page or signup form on your site.
Your offer should be in line with your content strategy and brand: a downloadable PDF with relevant information, or perhaps a free video or email.
Also, no matter how valuable your content is, it's best not to send unsolicited emails. Always ask permission and remember that you're a guest, not an intruder.
Once you start getting subscribers, you don't want to let that list go cold. Sending email campaigns is an effective way to cultivate relationships with subscribers.