How often should you post on LinkedIn?

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Our social and PR teams followed suit and piggybacked off each other’s work.

Our PR team re-used data visualizations and animations from social in media outreach emails. Aisha says this method was very successful as a follow up to entice reporters who didn’t initially respond to covering our data.

Aisha explains, “Reporters often gravitate toward argentina phone number data outreach emails that include photos and/or videos since it helps them execute story ideas faster, as they don’t have to search around for them.”

TikTok integration
Launching our TikTok integration was another large project that required a lot of collaboration between the social and PR teams.

Our goal was to drive awareness to the integration and educate our customers on the benefits of using TikTok for Business.

“We collaborated on timing for the announcement and crafted angles that would resonate with our audience for both media outreach and social engagement. This resulted in successful media placements and an announcement that reached many of our main social audiences,” Abby says.

The social team posted about these media placements with article links alongside our other launch content to promote the integration even further.