The first credit card

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In 1914, the money transfer company Western Union launched this financial tool on the market.


But it was not until the 1950s, with the popularity of telephone shopping, that the public realized its value and usefulness, since there was no need to be present or have physical money to pay for their products and services.

The real beginning of e-commerce
In 1960, a tool was invented that would change everything: Electronic Data Interchange or EDI, a platform that made it easier for companies to transmit financial data electronically, such as purchase orders and invoices.


This stage was fundamental for catalog and telephone sales thanks to the emergence of telesales. Where, between television programs, product demonstrations were shown and consumers were allowed to call to order these products and pay for them with credit cards.

Electronic modernization of the catalogue
In the late 1970s, Englishman Michael Aldrich created a revolutionary concept, which consisted of connecting a modified domestic television via telephone to a multi-user computer processing line.


In other words, he managed to make the first electronic computer sales transactions .

Its technology was applied in countries such as Ireland, Spain and the United Kingdom in the first B2B (Business to Business) financial transfers, where companies could buy and sell tourist packages, rent, sell and buy cars, make money loans, access credit history, among others.

The Internet came to take it all
The World Wide Web or the “hypertext project”, initiated by Tim Berners and Robert Cailliau and the lifting of Internet restrictions in 1991 for commercial use , were the milestones that allowed the real and evident leap in the history of electronic commerce to what we can see today.

Websites like eBay and Amazon, which are still operational today and, not only that, are undisputed leaders in the industry, were the last step in consolidating e-commerce as a viable, profitable and exponential business model, adding delivery methods such as dropshipping .


What we can see is that the history of e-commerce began when innovators realized that consumers needed simpler and more convenient purchasing methods.

In this sense, sales and marketing models were created that brought stores to homes and offices, and innovations such as voice-commerce today.

However, in our region things were not the same as in the United States and Europe. Do you want to know what happened? Keep reading!

Timeline of e-commerce in Latin America
Consulting firms such as Nielsen demonstrate the growth potential of e-commerce in our countries.

According to them, Latin America is the second region with the highest annual growth, both in sales and in Digital Marketing campaigns , only behind Asia.

But how did all this happen? Here's how e-commerce started in our countries.

The Internet at home
The real explosion of opportunities for kuwait mobile database e-commerce in Latin America occurred at the end of the 20th century, with the emergence of portals such as Mercado Libre, which is a unicorn company born in Argentina.


In our region, home Internet access was not a mainstream feature until 2012. In fact, even today, it is still used by less than three-thirds of the population.

Brazil and Mexico as industry standard bearers
These two countries are the main e-commerce markets in our region, having, according to reports such as Statista , a trade exchange of USD$ 16.5 and 7.2 billion respectively.

The combination of the Brazilian and Mexican markets , compared to other Latin American countries, is more than 60%, according to the same study.