What is video marketing? Introducing its effects and key points for success
Posted: Mon Mar 17, 2025 7:01 am
Many people probably think, "I've heard the name, but I don't really know what it is," or
"I want to know the advantages and disadvantages of adopting it ."
In this article, we will explain what video mom database marketing is. We will also introduce some points to make it successful, so if you are thinking about introducing video marketing, please read this article.
- table of contents -
Why video marketing is so popular
The purpose of video marketing
Benefits of Video Marketing
Disadvantages of video marketing
Video marketing tips
How to use YouTube
5 Tips for Shooting Quality YouTube Videos
Useful tools for YouTube marketing
summary
Why video marketing is so popular
There are three main reasons why video marketing is so popular right now :
Preparation of video viewing environment
Recently, with the development of Wi-Fi environments, more and more people are using their smartphones and tablets to watch videos in cafes and on trains. In addition, mobile phone companies have also announced plans that allow unlimited use of gigabytes for a fixed price, creating an environment in which videos can be viewed without stress. Since video is content that anyone can easily watch, video marketing is likely to catch the attention of many people.
High diffusion
The most commonly used platforms for video marketing are social media platforms such as YouTube , Facebook , and Twitter . These services allow you to easily share videos with the push of a button, so information spreads quickly and you can expect a significant advertising effect without any investment.
Amount of information in video content
Videos can convey more information than text, and it is said that a one- minute video can convey 1.8 million characters of information. Since it is said that Japanese people can read 400 to 600 characters per minute, it can be said that videos can convey significantly more information in a short period of time than text. By utilizing video marketing, you can deliver a lot of information to people who are reluctant to read long pieces of text.
"I want to know the advantages and disadvantages of adopting it ."
In this article, we will explain what video mom database marketing is. We will also introduce some points to make it successful, so if you are thinking about introducing video marketing, please read this article.
- table of contents -
Why video marketing is so popular
The purpose of video marketing
Benefits of Video Marketing
Disadvantages of video marketing
Video marketing tips
How to use YouTube
5 Tips for Shooting Quality YouTube Videos
Useful tools for YouTube marketing
summary
Why video marketing is so popular
There are three main reasons why video marketing is so popular right now :
Preparation of video viewing environment
Recently, with the development of Wi-Fi environments, more and more people are using their smartphones and tablets to watch videos in cafes and on trains. In addition, mobile phone companies have also announced plans that allow unlimited use of gigabytes for a fixed price, creating an environment in which videos can be viewed without stress. Since video is content that anyone can easily watch, video marketing is likely to catch the attention of many people.
High diffusion
The most commonly used platforms for video marketing are social media platforms such as YouTube , Facebook , and Twitter . These services allow you to easily share videos with the push of a button, so information spreads quickly and you can expect a significant advertising effect without any investment.
Amount of information in video content
Videos can convey more information than text, and it is said that a one- minute video can convey 1.8 million characters of information. Since it is said that Japanese people can read 400 to 600 characters per minute, it can be said that videos can convey significantly more information in a short period of time than text. By utilizing video marketing, you can deliver a lot of information to people who are reluctant to read long pieces of text.