How to identify the right time to close sales?

[bitheerani90]

hand with shopping bags on handThere is no magic formula that determines the exact moment to close a sale, since each customer has a unique profile and faces specific circumstances. However, there are clear signs that can serve as valuable guides in most situations:

Verbal and nonverbal signals
Closing a sale is an art that goes beyond words.

Your posture and reading of the client's signals are crucial to success.

To convey confidence, stand up straight, with open fax lists and a genuine smile. Adopt a friendly tone of voice for most of the conversation, but be assertive at decisive moments.

In relation to the customer, verbal signals are fundamental: expressions such as “that makes sense” or specific questions indicate a customer close to a decision.

But according to Albert Mehrabian's 7-38-55 rule, only 7% of communication comes from words, while 38% comes from tone of voice and a whopping 55% from body language.

Your body speaks — and so does your client’s.

Observe relaxed postures and eye contact to identify interest.

On the other hand, a furrowed brow or averted gaze may indicate doubts.