Email Newsletter Design Trends for

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According to Statista , the total number of email users is expected to grow to 4.48 billion by 2024 (up from 3.9 billion in 2019). It’s clearly worth investing in this sales tool.

To ensure that an email does not go unnoticed, you need to think hard about the color scheme and usability. Original design is also designed to encourage the user to perform the target action: graphic animation, video, gamification.

We'll tell you about the 2020 digital design trends that will help your emails stand out from the competition.

Interactivity
Certainly the main trend of 2020. ebay database Accelerated Mobile Pages (AMP) technology allows adding dynamic elements to a template . It can be used to include checkboxes, forms, carousels, etc. in emails.

Google's development dates back to 2015. Active implementation of the technology in email marketing began last year, when other major email clients also announced support for AMP. Voting in polls, adding products from an online store to a cart, filling out questionnaires - all this and much more is now available without going to the site. We dare to assume that the peak of AMP's popularity is yet to come.