Having a weekly newsletter that aims to provide our readers
Posted: Thu Jan 02, 2025 8:56 am
With concise updates about the most important topics in content, marketing, and sales is a vital part of our strategy to diversify the types of content we promote to our audience. And, of course, making it interactive means offering readers a unique and engaging experience unlike any other marketing newsletter out there. Right from the outset, we made it a priority to incorporate clear moments of interaction throughout the page.
Ion, our chosen platform, has been instrumental in effortlessly introducing features local marketing email list such as quizzes, reactions, animated graphics, and more. We wanted readers to only enjoy the content, but to actively participate in it. And that, I must add, has a dual purpose: not only does it increase engagement in our newsletter, but it also enables us to gather valuable data from these interactions. Every poll response and navigation within the platform contribute to a wealth of data that helps us better understand our audience and make more informed decisions.
If you want to know more about how The Beat was built and works in practice, I also invite you to read this article that takes you behind the scenes of our interactive newsletter. Webinars: Jam Sessions and Marketing Backstage Jam Session is our series of interviews featuring the world’s best-in-class marketers. In each one, we invite experts to share their knowledge on various subjects that impact the marketing world.
Ion, our chosen platform, has been instrumental in effortlessly introducing features local marketing email list such as quizzes, reactions, animated graphics, and more. We wanted readers to only enjoy the content, but to actively participate in it. And that, I must add, has a dual purpose: not only does it increase engagement in our newsletter, but it also enables us to gather valuable data from these interactions. Every poll response and navigation within the platform contribute to a wealth of data that helps us better understand our audience and make more informed decisions.
If you want to know more about how The Beat was built and works in practice, I also invite you to read this article that takes you behind the scenes of our interactive newsletter. Webinars: Jam Sessions and Marketing Backstage Jam Session is our series of interviews featuring the world’s best-in-class marketers. In each one, we invite experts to share their knowledge on various subjects that impact the marketing world.