1 eCommerce SEO: The Complete Guide to Optimizing Product Sheets

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Ecommerce SEO , however, is a fairly broad topic and there is no one-size-fits-all or definitive approach to tackling it. There are many ways you can try to improve your traffic or develop your SEO if you are a small business. But as an online retailer, you should definitely focus on your product descriptions.

After all, product descriptions are also pieces of belarus phone data content that are viewed and evaluated by Google crawlers.

Here’s what you need to know to start writing optimized, user-friendly descriptions.

Contents
2 Write for your audience, not for search engines
3 Highlight benefits, not just features
4 Understand your target audience
5 Optimize Product Pages for eCommerce SEO
6 Avoid Keyword Stuffing
7 SEO Optimized Product Sheets
8 eCommerce SEO: Summary
Write for your audience, not for search engines
Wait, the goal is to rank high in the search engine results pages ( SERPs ), so why should you put your customers first? Because users and search engines are inextricably linked. If you write with your customers in mind, it shows that you care about clarity and readability, and your store will earn some “extra points” from Google.

This principle, however, does not work exactly the other way around. Furthermore, the sole purpose of writing product descriptions with the right keywords is to attract the audience that is searching for exactly what you are selling. Whenever you have doubts about the description you have written, ask yourself: “Does this help my customer?”