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Ultimately, each podcast quickly transforms into approximately 20

Posted: Sun Jan 19, 2025 6:24 am
by shaownhasane
spinoffs of content across formats and social channels, rather than just a angola email list standalone audio file. By integrating a solution like this into their workflow, Lauren's small team can easily create a podcast episode that spawns 30 social images, 15 edited video clips, email and social content, worksheets, and more.

The main benefit is that amplified content remains relevant because topics are closely tied to strategic content pillars, audiences, and angles. Check out her blog post to learn how AI can help you create your podcast.

Lauren says strategy is key to ensuring amplified content remains relevant over the long term. Rather than just blasting repurposed clips like a virtual billboard, consider what content is currently resonating or relevant to your audience’s news. Next, identify existing episodes, blogs, or videos that could be updated and related to current topics.

Then, label and organize all your materials so you know what content you've created on a specific topic. For example, if culture is mentioned, Lauren can immediately see her three most popular podcasts on that topic from the past year. That way, she can easily pair current episodes about culture with relevant, evergreen material. She could show episode 28 and tie it to episode 8, saying, "If you liked this episode, here are some other recommended listens."

Or she could select a week’s worth of employee experience content from a library of pre-labeled clips. The goal is to tailor the content package to your audience’s interests at the time. An innovative content system allows you to efficiently re-present material on-time and on-topic, rather than always starting from scratch.